Studies have shown that above all, consumers want a mortgage broker and real estate agent they can trust.
People want transparency and for their professional advisors to help them make decisions about financing, choosing a home, and any document they sign. They also want their professionals to get them the best value for their money.
Buyers also want an honest assessment of market conditions, so they can set realistic home price expectations.
The last thing people want to hear is “buyer beware”. Professionals these days are held to a higher industry standard and people expect more of their advisors in the 21st century.